Connect Emotionally With Your Prospective Clients…

Inspired from an article by Rain Today.

It’s important in all business situations to help people feel seen, valued, and understood.

Here are four areas to focus on to help your prospective clients feel good about buying from you:

  1. Connect – You want your prospective clients to know that you are on their side trying to help them. Be genuine and curious about them. Ask questions about their business needs and be interested in them personally. Build rapport and trust.
  2. Collaborate – Invest your time and attention into getting something done with and for them. Prospective clients want service providers to collaborate with them. They appreciate being involved and will buy from you over your competition if you engage them in the process.
  3. Respect – You want buyers to know they are important. Respect their role and any level of seniority, education, and expertise.
  4. Value – Prospective clients want to contribute to the buying process in a valuable way.

This is an illustration that Rain Today recently posted:

You have an incredible opportunity to help your prospective clients feel good throughout the buying process with you. Stay present and focus on connecting, collaborating, respecting, and valuing them as professionals and as individuals. Go Grow!