Assume you’ve just returned from a strategy/planning retreat…

where everyone participated and agreed to your shiny new marketing or business development plan. On a scale of 1 to 5, 1 being “not challenging at all” and 5 being “extremely challenging,” how challenging is it for you to implement the plan? From a study involving nearly 750 respondents, 76% said they found implementing their own marketing and lead generation plans “somewhat challenging” to “extremely challenging,” even when they agree internally on the plans. Where are you getting stuck and where have you been successful in the implementation process?